Journal of Project Management (Canada) | 2026
Authors: Al-Maaitaha T.A.
DOI: 10.5267/j.jpm.2026.2.002
Journal: Journal of Project Management (Canada)
Year: 2026
Publisher: Growing Science
Document Type: Article
Open Access: All Open Access; Gold Open Access
Cited by: 0
This research explores the mediating role of data analytics in the relationship between business intelligence and the advancement of digital project management in Jordanian small and medium enterprises. A quantitative research approach was adopted to collect data using an online survey tool from employees and managers in Jordanian SMEs involved in various tasks of digital project management. After collecting 456 valid questionnaires, the data were analyzed using PLS-SEM. The results revealed that business intelligence has a direct impact on advancing digital project management and an indirect, significant impact through data analytics. This study also found that business intelligence influences positive data analytics abilities, which in turn have a significant impact on the advancement of digital project management. The mediation analysis indicates that data analytics plays an important role in transforming business intelligence resources into effective digital project management performance. This finding highlights the importance of enhancing the capability of data analytics toward fully realizing the potential benefits of BI systems in driving the effective advancement of digital project management techniques within Jordanian SMEs. This research offers important theoretical and practical perspectives for SME leaders and policymakers seeking to improve project outcomes and expedite digital transformation via data-informed decision-making. © 2026 by the authors;.
Business Intelligence; Data Analytics; Digital Project Management; SME