Turismo y Sociedad | 2026
Authors: Mete B.; Acuner E.; Özer K.
DOI: 10.18601/01207555.n38.01
Journal: Turismo y Sociedad
Year: 2026
Publisher: Universidad Externado de Colombia
Document Type: Article
Open Access: All Open Access; Gold Open Access; Green Open Access
Cited by: 0
Technological advancements have expanded remote work opportunities, leading to the mergence of the “digital nomad” tourist profile and a new tourism market. This study aims to evaluate Rize, Turkey, as a potential destination for this profile. Using a qualitative case study design, Turkish digital nomads interested in nature-based destinations were selected through purposive sampling. Data were collected via face-to-face interviews and participant observation during a six-day visit to Rize in June 2024, where participants continued their regular work routines. The data were analyzed using descriptive analysis techniques. Findings indicate that Rize holds strong potential for digital nomad tourism. The study also contributes to the conceptual definition of the digital nomad tourist profile. Based on the findings, destinationplanning strategies to attract this kind of tourist are recommended. © 2026, Universidad Externado de Colombia. All rights reserved.
digital nomad tourism; digital nomad tourist; global digital nomads; Rize; sustainable tourism product