Geojournal of Tourism and Geosites | 2026
Authors: Adamkulova C.; Akylbekova N.; Nasyrova F.; Kerimalieva V.; Kerimbekova D.
DOI: 10.30892/gtg.64148-1699
Journal: Geojournal of Tourism and Geosites
Year: 2026
Publisher: Editura Universitatii din Oradea
Document Type: Article
Open Access: All Open Access; Gold Open Access
Cited by: 0
Abstract: The aim of this study was to examine the features of rural tourism development to ensure the sustainable growth of certain regions of the Kyrgyz Republic. To achieve this goal, a contextual analysis of the tourism segment in the republic was conducted using the PESTEL framework. Additionally, a survey of 250 (n=250) respondents with relevant experience was carried out. The contextual analysis revealed that despite advantageous geographical location, natural diversity, and rich cultural heritage, the Kyrgyz Republic has a poorly developed tourism network, which is attributed to political and economic instability. However, survey results showed that starting from 2021, 48% of respondents reported an increase in well-being; among them, 62% expressed willingness to invest part of their funds in domestic travel. Ecosystem fragility, climate change, and other factors have rendered some previously popular tourist routes less viable, shifting visitors' attention to alternative options including rural tourism. According to the study findings, advantages of such tourism include raising public awareness of national traditions, fostering national identity, and instilling a sense of pride in the nation. Activities such as tasting organic products, mastering traditional crafts, and exploring new routes increase rural tourism attractiveness, promoting job creation, infrastructure development, and sustainable regional growth. A conceptual model for rural tourism development in the Kyrgyz Republic was developed, including the following elements: infrastructure development, rational use of natural and cultural resources, support of local communities, marketing and promotion of specific tourist locations, ecological sustainability of rural communities, government support and private sector cooperation, as well as measures to improve social protection for citizens involved in rural tourism. The results may be used to facilitate sustainable development of rural communities and territories in Kyrgyzstan. © 2026 by the authors.
environmental issues; government initiatives; infrastructure; intergenerational connection; national traditions; natural diversity; non-governmental organizations